Alpha Munitions

Alpha Brass

The American brass manufacturing company that is taking on and beating the best in the world!

When it comes to brass and your enjoyment in long range shooting, how much does it really matter? Well, let's look at two examples of students attending our shooting school recently and one heading out on a hunting trip to Texas. 


Both attended separate classes in 2022.  Both showed up at the school properly equipped with rifle, ammo, optics, and gear. Both used a popular brand of loaded factory ammo for the 6.5 creed. 143 ***-* by brand x. They spent thousands on the class, airfare, hotels, and food, all to have their brass fail to eject or fall off the bolt face in about 70% of the time they were here. They could not perform fast follow up shots and became an expert at clearing jams and dropping magazines. Why? Well let's look at the rifle cases closely below. At the top is an Alpha 22 Creedmoor case that has been shot and reloaded 3 times. On the bottom is brand x (very popular in the Creedmoor round - hint) and is a once-fired case shot by the student. Look at the rim and it's thickness. Brand x, besides being rounded and chewed up in appearance, is .007 thinner. Look at the chamfer leading up to the case wall. These rounds literally fell off the bolt face on extraction with an M16 claw.  
Alpha brass on the top and brand x on the bottom.​

Alpha brass on the top and brand x on the bottom.

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So why is this even making it to the customer? Who cleared the product to be loaded and sold to the customer? Well, the same people that blew us off when we asked about this issue. The same issue is happing across the country with this brand. We have friends in Idaho who's customers are experiencing the same issues. When pushed, brand x simply said "they have not heard anything about this issue" and it's "new to them."  


No. 1. Why do we continue to accept this poor quality? And, No. 2, why is this poor customer service or negligence acceptable?  It is nice to be blown off as customers and even mislead (or lied to) when asking for help and seeking solutions. When these things happen to us, it is a signal of a company as a whole. Buyer beware.

Enter in Alpha Munitions

​So who is the king in the market? Who is reimagining and re-inventing how brass is made and tools, materials and processes used? I would argue that although there are a lot of brass makers out there, there is always one that rises to top. That one in our opinion to date is Alpha. As long as they stay the course and don't lose their way or compromise the product, Alpha is proving to be the best brass available. Others should be worried and looking over their shoulder.

And to the customer who is leaving for Texas on a hunt in two weeks stuck between two bad choices.  Having to choose between taking the ammo that is zeroed and proofed for long range that is unacceptable quality and not ejecting or panic and have to start from scratch just weeks before leaving for your the hunt?   What would you do after doing the work to prepare and spending the money on high cost factory ammo only for the next lot to fail you?  He put his trust and belief in the quality of the ammunition company he purchased from.   This was how that thanked him.